In Sweden, unlike Italy where they have been banned, there are still plenty of advertisements for countless betting and gambling sites that usually cover 50-60% of the entire advertising space. One of these commercials warns the players by showing the “problems” that the rich have to face: back pain when riding, the white sand of some Caribbean beach that burns underfoot, having to spit on the mask before diving and the zipper of the wetsuit that gets caught in the flesh, or the masseur who, on the seashore, puts too much effort into rubbing the back.
This advertising made me smile, undoubtedly, but I don’t deny that it made me think too: are we really sure that, if we were rich, would these be our only concerns?
Of course, not having money to know how to reach the end of the month, not knowing how to pay the bills or what to eat, are much more serious problems than any other because they go to affect the primary needs of man; needs that are satisfied when there is economic security and wealth. But do we really believe that being rich means having no problem other than those listed above?
History teaches us that many of those who won the lottery or any other game ended up ruining themselves, wasting their wealth in a short time and sometimes ending up committing suicide. Even many stars, rich and famous, have ended badly, often victims of alcohol or drug abuse, or victims of themselves and their own success.
I don’t believe in the glossy smiles of the stars and those who pretend to be so. I do not believe in those who flaunt their position, their fame and their wealth to be envied as if that were the life to which everyone should aspire. I do not believe that wealth, power and success are the ideals for which we should struggle, the values to be pursued.
I believe that true happiness and true wealth lie elsewhere and not in material things. And I believe that happiness is not in changing the car, in buying the latest technological derivative or signed garment. And unless we become billionaires who really have no problem squandering their infinite heritage, we will end up squandering ours to try to get to look even more, to crave more and more, to try to fill the void within us only with material things, with objects. But those are surrogates, short brackets before we find ourselves wishing for something else. Honey traps to distract us from what should really be important: to know ourselves, do what we love, find new ideas and face new adventures.
Because we can fill our lives with everything we want: it is up to us to choose whether to be rich in material and empty things inside, or to live a life full of what makes us truly happy. And if we stop pursuing material wealth, maybe we enrich ourselves with something much more important.